Top 5 Shopify Apps Every eCommerce Merchant Needs
With some help from a fellow merchant, a kind eCommerce marketer, or your soon-to-hit-6-figures, 21-year-old niece, you’ve made up your mind to trust Shopify to build your online store.
Well done! It’s a great decision you won’t regret (at least we hope so).
Why is it such a foolproof choice?
Because the main notion that Shopify is builτ on is to provide the fundamental functionalities of an online store and allow you to get your revenues through the roof with add-on features.
The catch? You have to know zero code. At least, for the most basic stuff.
How are you going to integrate these add-on features? As the title suggests, with Shopify Apps.
Here are the top 5 Shopify apps that are essential for any merchant that takes his eCommerce business seriously.
Upselling & Cross-selling - ReConvert
Did you know that the moment with the highest chances for shoppers to buy again from your store is right after their first purchase?
And when is that? When buyers land on your Thank You Page.
ReConvert capitalizes exactly on this insight, boosting Average Order Value by letting you customize Thank You Page Upsell Funnels.
It makes transforming the generic thank you page into a revenue-generating machine with upsells, cross-sells, pop-ups, birthday collectors, product recommendations, urgency timers, and more, a simple action.
Key ReConvert Features
- Drag & Drop Page Builder
- Trigger Based Thank You Pages
- Magic Designer
- Powerful Integrations
- Advanced Analytics
- A/B Testing (Coming Soon)
Popular ReConvert Widgets
- Reorder
- Product Recommendations
- Popup With Timer
- Product Upsell
Email Marketing - Klaviyo
The no.1, most profitable owned channel for eCommerce is email. But, at the same time, it’s one of the most saturated touch points with your buyers.
What makes people still open and read some of them? The extent to which the content is personalized to their interests.
And that’s where Klaviyo comes in to help you send personalized emails that convert.
At its core, it lets you send dynamic content based on your customers’ browsing activity and preferences by simply dragging in a content block.
Key Klaviyo Features
- Payments, Order Management & Reviews Integrations
- One-time Campaigns
- Automation Flows
- Audience Segmentation
Popular Klaviyo Properties
- Products viewed
- Items ordered
- Abandoned carts
- Bestsellers
- Coupons and discounts
- Shipment and order tracking
Repeat Buyers - Smile.io
If you’re aiming to build a sustainable eCommerce business, then Repeat Buyers should be your Holy Grail.
Constantly investing money in attracting new customers is a huge expense for businesses. A cost that decreases the budget available for other important aspects, like customer service.
To keep the growth of your brand long-term, cultivating repeat buyers is a one-way road.
Smile.io is your ally in building a loyal customer fanbase by providing Referral Program Solutions.
These programs encourage existing shoppers to refer their friends and promote your store for you.
Smile.io also allows you to create loyalty and VIP programs so that you can drive more revenue from your existing customers.
Key Smile.io Features
- Loyalty points programs
- Referral programs
- VIP programs
Popular Smile.io Properties
- Rewards Panel
- Admin Dashboard
Customer Reviews - Okendo
The content that can’t be missing from your store (if you want your business to succeed): Customer Reviews.
One of the main bottlenecks that eCommerce businesses face is visitors not trusting them. And to be honest, why should they?
Social proof has the utmost importance for people to make their first purchase.
How does Okendo help in this? The title spoiled it already, but Okendo helps you capture high-impact customer reviews and showcase them on your site to build trust and drive conversions.
Key Okendo Features
- Collect customer reviews and showcase them on your site
- Showcase User Generated Content
- Push reviews to Google & Facebook
- Integrated with your tech-stack
Popular Okendo Properties
- Okendo & Klaviyo
- Attributes
- Sequences
- Google Marketing with Okendo
Site Backup - Rewind
Last but not certainly not least, it’s time to talk about keeping your store functional, no matter the misclicks that might happen.
“What type of misclicks?” you ask. Let’s see some of them.
You might unintentionally delete an entire product collection from your Shopify store. Or you could make a seemingly negligible change to your theme that breaks the site.
But, human errors aren't always the case. For example, you could face downtime because of a third-party app that might bug and crash your store.
In all the above cases, what can get you out of the whole is having backups of your store.
And as you guessed, Rewind is an app that automatically backs up your store at the click of a button.
When something goes wrong, you can simply rewind an individual item from the backup, or restore your complete store.
Key Rewind Features
- Automated daily backups
- Saves 365 days of version history
- Unlimited restores
Let us break a sweat for you
Not having the time to integrate and monitor these apps yourself? No worries. That’s why we’re here for. Shoot us a message and let’s discuss how we can help you grow your business. Let’s talk.
PS: We’re quite experienced in this.