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Is TikTok only for entertainment and how could businesses capitalize on its rapid rise? – with Arthur Mooso

Is TikTok only for entertainment and how could businesses capitalize on its rapid rise? – with Arthur Mooso

September 16, 2020

The past months, we’ve seen the rapid rise and almost takeover of TikTok. A lot of people are very skeptic and judgemental about its use and future.

As I wanted to know more about TikTok’s advertivising potential, I linked with Arthur Mooso from Optimal Agency, to discuss some of the insights he has, from using TikTok as an advertising platform and some of the best practises to do it! . ​

You can listen to it on Spotify and iTunes.

Would love to see your feedback or thoughts for future episodes!


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